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We describe the topological Hochschild homology of ring spectra that arise as Thom
spectra for loop maps f : X → BF, where BF denotes the classifying space for stable
spherical fibrations. To do this, we consider symmetric monoidal models of the
category of spaces over BF and corresponding strong symmetric monoidal Thom
spectrum functors. Our main result identifies the topological Hochschild homology
as the Thom spectrum of a certain stable bundle over the free loop space
L(BX). This leads to explicit calculations of the topological Hochschild
homology for a large class of ring spectra, including all of the classical cobordism
spectra MO, MSO, MU, etc, and the Eilenberg–Mac Lane spectra HZ ∕ p and
HZ.
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